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Focus
Alumni engagement, data-driven alumni network, omnichannel communication
The challenge
Alumni engagement is vital in today’s interconnected world – fostering referrals, mentorship and collaborative opportunities, as well as a strong sense of community that benefits both individuals and institutions.
With a globally dispersed alumni base and no centralised engagement strategy, the client – one of India’s most prestigious educational institutions, known for its academic excellence and global alumni footprint –faced a growing disconnect between its graduates and the institution.
